FZTBU’s Case Selected into Typical Case Base for Research on Education and Teaching Reform in Undergraduate Universities in Fujian
In order to fully leverage the exemplary and radiating role of outstanding achievements, Education Department of Fujian Province has organized the compilation of the “Compilation of Typical Cases of Education and Teaching Reform Research in Undergraduate Universities in Fujian”. Recently, the list of typical case base was announced, and our university’s “Research on Teaching Reform of E-commerce Data Analysis Course” stood out from 365 projects and was successfully selected.
The project “Research on Teaching Reform of E-commerce Data Analysis Course” has achieved innovative results in multiple aspects during the research process. Firstly, based on the current situation of enterprise business and e-commerce operations, project driven, real cases are introduced into the classroom, having achieved a combination of authenticity and practicality, and innovation in practical teaching models; secondly, it has closely connected with regional industry enterprises, introduced enterprises into universities, collaborated with universities and enterprises, achieved the integration of job skills and professional practice, and innovated talent cultivation methods; finally, with students as a center based on the characteristics of the e-commerce data analysis course, it has optimized digital course resources, innovated teaching methods, explored a hybrid teaching mode that is suitable for the professional characteristics and course characteristics of e-commerce with fast update of knowledge and skills, strong operability, and achieved innovation based on the hybrid teaching mode.
Our university attaches great importance to research on education and teaching reform. By strengthening process management, it guide teachers to carry out research work solidly. Next, it will continue to deepen its education and teaching reform, strengthen the construction of its subject and professional connotations, build its high-quality talent training system, and promote its high-quality application-oriented development.
